Our Unique Approach to Building Successful Connected Products
We are digital natives and hence believe in technology being at the core of a product instead of just an add-on. As a premier Software development company, our approach has always been to look at the real purpose of a Software solution, which takes functionalities to the next level and also adds meaningful upgrades that get users invested, allowing you to up-sell and cross sell. Here’s a brief overview of how we do it:
We believe a solution is successful only when it solves problems for users and helps the organisation expand their business as well. To that end, at the pre-production stage, we conduct thorough research on how it can make life easier for end-users as well as how it can help you improve processes and reduce costs by achieving greater automation, eliminate overheads and more. The steps involve:
- Research target market and gain thorough knowledge of what the users would want
- Analyse market fit and expected ROI
- Design meticulously detailed user journeys that’ll hook and delight your customers
- Explore ways in which the product can help you explore new lines of business
- Detail a roadmap that clearly explains scalability, evolving it constantly and getting customers further invested
Our comprehensive strategy planning includes a complete view of all major aspects
- Multiple validations using agile techniques and UX considerations
- Requirement gathering workshops
- Industry, market, segments and competitor analysis
- Contextual inquiries and empathy mapping
- Stakeholder interviews, personal creation and customer journey mapping
Our team of top-notch developers who’ve been through stringent qualifying tests, ensure you never miss a deadline and our proprietary platforms and APIs facilitate accelerated development. Here’s what we do:
- We follow an incremental and iterative approach to execution
- Establish product-market fit
- Release a small but valuable product- MVP
- Qualify beta tests and Measure KPIs
- Grow incrementally- launch, engage, take feedback
- Upgrade, update and scale